14.11.15

Egg on NDTV's face

Nalin Mehta / ET
For calling the election wrong, NDTV, a pioneer in India's psephological and election result coverage, the channel has already apologised. It is a cruel reminder of how fickle a mistress live TV can be even though NDTV was right that pollsters all over the world sometimes get it wrong. 

As they did in Britain where the British Polling Council ordered an independent enquiry into how no poll could predict David Cameron's victory earlier this year. Or how no Israeli poll predicted Benjamin Netanyahu's latest poll victory. Or how the Greeks and Turks recently got their election 'results' wrong as well. 

But NDTV's big blooper was not that their exit poll was wrong. It was that it called the counting trend wrong. The channel blames "incorrect" data. The News Broadcast Standards Authority has reportedly Nielsen, the agency that supplies a common feed to all subscriber news channels, for an explanation. The fact is that whatever the data may have been, calling the election so early in the morning, when only postal ballots are counted first, is inexplicable. more

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